Japanese Gaming Giant Enish Co. Dives into Bitcoin with a 100 Million Yen Splash!

Enish Co. Makes Bold Move into Crypto

Hold onto your hats, crypto fans! Enish Co., the powerhouse behind the blockchain-based game series 'De:Lithe Last Memories,' just dropped a bombshell. They've announced their first-ever Bitcoin purchase, and it's a hefty one at 100 million yen!

Details of the Big Buy

Straight from the horse's mouth, Enish Co. revealed they're throwing 100 million yen, that's about $679,049, into Bitcoin. They're not messing around, folks. The deal's set to be sealed by April 4. Talk about a power move!

Strategic Play or Risky Bet?

So, what's the game plan? Enish's latest financial strategy includes this BTC buy as a way to mix up their assets. They're eyeing Bitcoin's liquidity and stability, hoping to cash in on future price spikes. It's a bold strategy, but hey, no guts, no glory, right?

Keeping Tabs on the Investment

Enish isn't just throwing money at Bitcoin and hoping for the best. They're promising to keep a close eye on their investment with quarterly reviews. Any unrealized gains or losses? You bet they'll be spilling the beans in their financial reports.

Timing the Market?

Bitcoin's been on a bit of a rollercoaster lately, dipping 1.3% in the last 24 hours and trading at $83,242. Over the past week, it's taken a 4.66% hit. Could this be why Enish decided to jump in now? Snagging some BTC while it's down? Smart move if you ask me.

More Than Just a Financial Play

But wait, there's more! Enish isn't just in it for the money. They're looking to "deepen our understanding of blockchain technology" through this crypto purchase. It's all about beefing up their tech game to create even more mind-blowing web3-based games.

Who is Enish Co.?

For those not in the know, Enish Co. is the brains behind mobile hits like "De:Lithe – The King of Oblivion and Angel of the Covenant." Their latest gem, "De:Lithe Last Memories," is a blockchain-based game that hit the scene on July 25, 2024. It's free to play, but you can earn tokens and snag NFTs. The more you play, the more you earn, with rewards coming from a pool that grows with token consumption and sales.

The Business Model

Here's the kicker: most of the game's cash comes from ads and in-app purchases, taking the pressure off the tokens and NFTs. The game's token, xGEEK, is a fixed price token, valued at $1.00 per 100 xGEEK tokens. Pretty slick, huh?

Japan's Web3 Gaming Revolution

Enish isn't the only one jumping on the web3 bandwagon. Japanese gaming companies are all over it, creating mobile blockchain games left and right. Just recently, the Japanese messaging app LINE teamed up with Sony's Soneium blockchain to drop four blockchain-based mini app games. Players can earn points in the games and carry them over to the main app. It's a whole new world out there!